Knowledge Management and Balanced Scorecard Outcomes: Exploring the Importance of Interpretation, Learning and Internationality

16 Pages Posted: 10 Nov 2010

See all articles by Tracy Gonzalez-Padron

Tracy Gonzalez-Padron

University of Colorado at Colorado Springs

Brian R. Chabowski

University of Tulsa

G. Tomas M. Hult

Michigan State University

David J. Ketchen

affiliation not provided to SSRN

Abstract

The topics of shared interpretation, organizational learning and firm internationalization have been studied extensively. Though considered important factors that shape the international competitive landscape, research synthesizing these interrelated areas has been limited to date. We use the balanced scorecard as a framework for assessing how organizational learning and sensemaking influence actions relating to a global marketing strategy and subsequent financial performance. Using data from 169 multinational corporations, findings indicate that a specific set of knowledge activities is related to balanced scorecard outcomes (e.g. customer performance, innovation and learning performance, and internal process performance). The hypothesized importance of customer performance is confirmed as the only balanced scorecard outcome significantly related to financial performance. A post hoc analysis revealed further insights for future research opportunities. Overall, these results suggest that firms can improve their competitive position by emphasizing shared interpretation within the organization and including balanced scorecard elements when assessing performance.

Suggested Citation

Gonzalez-Padron, Tracy and Chabowski, Brian R. and Hult, G. Tomas M. and Ketchen, David J., Knowledge Management and Balanced Scorecard Outcomes: Exploring the Importance of Interpretation, Learning and Internationality. British Journal of Management, Vol. 21, Issue 4, pp. 967-982, December 2010. Available at SSRN: https://ssrn.com/abstract=1705720 or http://dx.doi.org/10.1111/j.1467-8551.2009.00634.x

Tracy Gonzalez-Padron (Contact Author)

University of Colorado at Colorado Springs ( email )

1420 Austin Bluffs Parkway
Colorado Springs, CO 80918-7150
United States

HOME PAGE: http://business.uccs.edu/html/tracy_gonzalez-padron.html

Brian R. Chabowski

University of Tulsa ( email )

600 South College
Tulsa, OK 74104
United States

G. Tomas M. Hult

Michigan State University ( email )

East Lansing, MI 48824-1121
United States

David J. Ketchen

affiliation not provided to SSRN

No Address Available

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