Promoting Business Success Through Contract Visualization

Journal of Law, Business & Ethics, Vol. 17, 2011

20 Pages Posted: 21 Jan 2011  

Gerlinde Berger-Walliser

University of Connecticut

Robert C. Bird

University of Connecticut - School of Business

Helena Haapio

University of Vaasa, Department of Economics and Business Law ; Lexpert Ltd

Date Written: January 20, 2011

Abstract

Contracts are an important construct for the formation and performance of agreements. Yet, many business people view contract review as a time-consuming nuisance or an administrative burden. Furthermore, contracts contain concepts and language that non-lawyers often find overly complicated, obscure, and unappealing. We explore whether contract visualization, the description of their scope and terms of an agreement through visual means rather than the written word, can have a beneficial impact on the contracting process and the value capacity of organizations.

Keywords: Contract, Agreement, Visualization, Proactive Law

JEL Classification: K12

Suggested Citation

Berger-Walliser, Gerlinde and Bird, Robert C. and Haapio, Helena, Promoting Business Success Through Contract Visualization (January 20, 2011). Journal of Law, Business & Ethics, Vol. 17, 2011. Available at SSRN: https://ssrn.com/abstract=1744096

Gerlinde Berger-Walliser

University of Connecticut ( email )

Marketing Department
School of Business
Storrs, CT 06269-1041
United States

Robert C. Bird (Contact Author)

University of Connecticut - School of Business ( email )

368 Fairfield Road
Storrs, CT 06269-2041
United States

HOME PAGE: http://businesslaw.business.uconn.edu/robert-bird/

Helena Haapio

University of Vaasa, Department of Economics and Business Law ( email )

P.O. Box 700
Wolffintie 34
Vaasa, FI-65101
Finland

Lexpert Ltd ( email )

Pohjoisranta 20
Helsinki, FI-00170
Finland

HOME PAGE: http://www.lexpert.com

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