Business School in France: Economic Model and Strategies (Les Grandes Écoles de Commerce en France: Modèle Économique et Stratégies) (French)

Management et Avenir, Forthcoming

14 Pages Posted: 13 Feb 2011

See all articles by Jean-Michel Sahut

Jean-Michel Sahut

IDRAC Business School

Lubica Hikkerova

affiliation not provided to SSRN

Date Written: February 12, 2011

Abstract

Created by the Chambers of Commerce and Industry (CCI) in order to help to develop their territory, business schools are facing new challenges with the arrival of new competitors, the increase in national regulatory requirements, the internationalization of training, the pressure of accreditations. Regarding the business school strategies based on critical size and mergers which have accelerated in recent years, we propose in this article to examine the future of business schools in France, the challenges they face and potential strategies to ensure their survival, through the strategy clock of Johnson and Scholes (2000).

Créée par les Chambres de Commerce et d’Industrie (CCI) afin de contribuer au développement de leur territoire, les écoles supérieures de commerce sont confrontées à de nouveaux défis avec l’arrivée de nouveaux concurrents, l’accroissement des exigences réglementaires nationales, l’internationalisation des formations, et la pression des accréditations. Compte tenu des stratégies de course à la taille critique et de fusion des écoles qui se sont accélérés ces dernières années, nous proposons dans cet article de nous interroger sur le futur des écoles de commerce en France, les challenges qu’elles doivent relever ainsi que des stratégies possibles afin d’assurer leur survie, notamment grâce au modèle de l’horloge stratégique de Johnson et Scholes (2000).

Note: Downloadable document is in French.

Keywords: ESC, CCI, Economic Model, Business Model, Business School, Education, Governance, Master, University, Strategic Clock, Merger, Classement, AACSB, Equis

JEL Classification: I21, I23, H52, H75

Suggested Citation

Sahut, Jean-Michel and Hikkerova, Lubica, Business School in France: Economic Model and Strategies (Les Grandes Écoles de Commerce en France: Modèle Économique et Stratégies) (French) (February 12, 2011). Management et Avenir, Forthcoming, Available at SSRN: https://ssrn.com/abstract=1760383

Jean-Michel Sahut (Contact Author)

IDRAC Business School

47 rue du Sergent Michel Berthet
Lyon, 69009
France

Lubica Hikkerova

affiliation not provided to SSRN ( email )

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