Authenticity Perception of Cultural Events: A Host-Tourist Analysis

21 Pages Posted: 30 Apr 2011

See all articles by Marta Disegna

Marta Disegna

Bournemouth University AFE Department

Juan Gabriel Brida

Universidad de la República

Linda Osti

Free University of Bozen-Bolzano - Faculty of Economics and Management

Date Written: April 28, 2011

Abstract

Many cultural events are an adoption of past rituals and traditional customs created by destination managers in order to improve tourism development. However, to be successful, such cultural events need to be authentic and need the support of the local community and the capacity of the locals to identify themselves with what is staged. In this research paper, the authors have analysed the perception of authenticity by tourists and local residents at Christmas Markets in Northern Italy. The main objectives of this paper were to determine the level of authenticity perceived by visitors and to examine any differences between tourists and local residents. To do so, the Logistic regression model was employed. The results show a difference between the two groups and the need for local organisers to focus on the involvement of local residents in the organisation of fringe events based on deeply rooted local customs to provide tourists with a broader experience of the local traditions and more interaction opportunities with local residents.

Keywords: Authenticity, Host-Tourist Analysis, Cultural Event, Logit Model

JEL Classification: C35, L83, Z10

Suggested Citation

Disegna, Marta and Brida, Juan Gabriel and Osti, Linda, Authenticity Perception of Cultural Events: A Host-Tourist Analysis (April 28, 2011). Available at SSRN: https://ssrn.com/abstract=1825369 or http://dx.doi.org/10.2139/ssrn.1825369

Marta Disegna

Bournemouth University AFE Department ( email )

Executive Business Centre, 89 Holdenhurst Road,
Bournemouth, BH8 8EB
United Kingdom

Juan Gabriel Brida

Universidad de la República ( email )

Av. 18 de Julio
Montevideo, 1968
Uruguay

Linda Osti (Contact Author)

Free University of Bozen-Bolzano - Faculty of Economics and Management ( email )

Via Sernesi 1
39100 Bozen-Bolzano (BZ), Bozen 39100
Italy

Do you have a job opening that you would like to promote on SSRN?

Paper statistics

Downloads
472
Abstract Views
2,574
rank
87,176
PlumX Metrics