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Turbulencia Empresarial en Colombia: Caso Sector De Laboratorios Fitoterapéuticos (Turbulence Business Environment: The Case of Phytotherapeutics Laboratories)

50 Pages Posted: 3 Sep 2011  

Hugo Alberto Rivera Rodríguez Sr.

Universidad del Rosario

Marleny Natalia Malaver Rojas

Universidad del Rosario

Jennifer Sarmiento

Universidad del Rosario

Paula Quintero Cantor

Universidad del Rosario

Sebastian Galindo

Universidad del Rosario

Date Written: September 2, 2011

Abstract

This paper includes a strategic analysis of the phyrotherapeutics laboratories, and an analysis of the turbulence business environment.

Notes: Downloadable document is in Spanish.

Keywords: strategy, case study, turbulence, Colombia

JEL Classification: M10

Suggested Citation

Rivera Rodríguez, Hugo Alberto and Malaver Rojas, Marleny Natalia and Sarmiento, Jennifer and Quintero Cantor, Paula and Galindo, Sebastian, Turbulencia Empresarial en Colombia: Caso Sector De Laboratorios Fitoterapéuticos (Turbulence Business Environment: The Case of Phytotherapeutics Laboratories) (September 2, 2011). U. Rosario Business School Research Paper No. 104. Available at SSRN: https://ssrn.com/abstract=1921571 or http://dx.doi.org/10.2139/ssrn.1921571

Hugo Alberto Rivera Rodríguez Sr. (Contact Author)

Universidad del Rosario ( email )

Carrera 5 No 15-37
Bogota
Colombia
5712970200 (Phone)

HOME PAGE: http://www.urosario.edu.co

Marleny Natalia Malaver Rojas

Universidad del Rosario ( email )

Calle 12 No. 6-25
Bogota, DC
Colombia

Jennifer Sarmiento

Universidad del Rosario ( email )

Calle 12 No. 6-25
Bogota, DC
Colombia

Paula Quintero Cantor

Universidad del Rosario ( email )

Calle 12 No. 6-25
Bogota, DC
Colombia

Sebastian Galindo

Universidad del Rosario ( email )

Calle 12 No. 6-25
Bogota, DC
Colombia

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