Download this Paper Open PDF in Browser

Compelling Orthodoxy: Myth and Mystique in the Marketing of Legal Education

75 Pages Posted: 9 Sep 2011 Last revised: 31 Dec 2012

Kenneth Lasson

University of Baltimore - School of Law

Date Written: 2011

Abstract

This article seeks to demonstrate the negative effects of law schools’ preoccupations with enhancing their image and marketing strategy, especially as they are reflected in both scholarship and academic freedom.

Keywords: legal education, law schools, marketing, academic freedom, deans, faculty, law journals, law reviews, ABA, American Bar Association, legal scholarship

JEL Classification: K19, K39, I21, I29, M31, M37

Suggested Citation

Lasson, Kenneth, Compelling Orthodoxy: Myth and Mystique in the Marketing of Legal Education (2011). Available at SSRN: https://ssrn.com/abstract=1923847 or http://dx.doi.org/10.2139/ssrn.1923847

Kenneth Lasson (Contact Author)

University of Baltimore - School of Law ( email )

1420 N. Charles Street
Baltimore, MD 21218
United States

HOME PAGE: http://law.ubalt.edu/template.cfm?page=590

Paper statistics

Downloads
319
Rank
78,148
Abstract Views
1,443