Seven Ways CEOs and Investors Can Promote the Long Term

2 Pages Posted: 22 Oct 2011 Last revised: 23 Oct 2011

Date Written: October 22, 2011


This commentary, a contribution to the Harvard Business Review Online Forum on the CEO's role in fixing the capitalist system, discusses how companies can attract and cultivate investors interested in the creation of value over the long term and institutional investors can take actions that will make them more responsible members of society and still earn respectable returns.

Keywords: Long-Term Capitalism, Institutional Investors

JEL Classification: G23, G32, G34, L21

Suggested Citation

Wong, Simon C. Y., Seven Ways CEOs and Investors Can Promote the Long Term (October 22, 2011). Harvard Business Review Online, September 2011. Available at SSRN:

Simon C. Y. Wong (Contact Author)

Northwestern University School of Law ( email )

375 E. Chicago Ave
Chicago, IL 60611
United States

London School of Economics

Houghton Street
London, WC2A 2AE
United Kingdom


Tapestry Networks ( email )

404 Wyman St.
Suite 225
Waltham, MA 02451
United States

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