A Simulation Supply Chain Model for a Sustainable and Environment Friendly Poultry Industry: Insights from Bangladesh

The 2011 ANZAM Conference, December 7-9, 2011

14 Pages Posted: 12 Nov 2011

See all articles by Mohammad Shamsuddoha

Mohammad Shamsuddoha

Western Illinois State University; University of Chittagong

Mohammed Quaddus

Curtin Graduate School of Business

Des Klass

Curtin University

Date Written: November 10, 2011

Abstract

The focuses on environment and reverse supply chain have increased in recent years among academic and industry circle. Yet, Bangladesh poultry is to achieve environmental sustainability in her extended forward and reverse supply chain. In this paper, supply chain model developed based on a case poultry industry. Design science and case method under positivist and quantitative paradigm followed to develop simulation model using simul8 application to fit the real poultry case. The objectives of this paper are to review literature, develop simulation supply chain model and later tested it through historic data. The results briefly discussed and model capturing the relationship among forward, reverse and mainstream supply chain of the case. Different random trial runs of the simulation model have shown in the result section to find out optimality.

Keywords: Sustainability, Environment, Reverse Supply Chain, Poultry Industry, Bangladesh

Suggested Citation

Shamsuddoha, Mohammad and Quaddus, Mohammed and Klass, Desmond, A Simulation Supply Chain Model for a Sustainable and Environment Friendly Poultry Industry: Insights from Bangladesh (November 10, 2011). The 2011 ANZAM Conference, December 7-9, 2011, Available at SSRN: https://ssrn.com/abstract=1957885 or http://dx.doi.org/10.2139/ssrn.1957885

Mohammad Shamsuddoha (Contact Author)

Western Illinois State University ( email )

School of Management and Marketing
Macomb, IL 61455
United States
61455 (Fax)

HOME PAGE: http://www.wiu.edu

University of Chittagong ( email )

Department of Marketing, Faculty of Business Admin
University of Chittagong, Bangladesh
Chittagong, Chittagong 4331
Bangladesh

HOME PAGE: http://www.shamsuddoha.webs.com

Mohammed Quaddus

Curtin Graduate School of Business ( email )

Kent Street
Bentley
Perth, WA WA 6102
Australia

Desmond Klass

Curtin University ( email )

GPO Box U1987
Perth, WA WA
Australia

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