Hotel Revenue Management – A Critical Literature Review

35 Pages Posted: 4 Jan 2012

See all articles by Stanislav Hristov Ivanov

Stanislav Hristov Ivanov

Zangador; Zangador Research institute; Varna University of Management (VUM)

Vladimir Sashov Zhechev

University of Economics - Varna

Date Written: December 28, 2011

Abstract

The paper presents a critical literature review of the main concepts of hotel revenue management (RM) and current state of theoretical research. It emphasizes on the different directions of hotel RM research and focuses comprehensively on the elements of the hotel RM system and the stages of RM process. Special attention is paid to the different hotel RM centres, pricing and non-pricing RM tools, forecasting methods, the RM software, RM team and ethical considerations as they play a central role in the RM practice. Finally, the article outlines future research perspectives and discloses potential evolution of RM in future.

Keywords: hotels, revenue management, yield management, overbooking, pricing, ethics

Suggested Citation

Ivanov, Stanislav Hristov and Ivanov, Stanislav Hristov and Zhechev, Vladimir Sashov, Hotel Revenue Management – A Critical Literature Review (December 28, 2011). Available at SSRN: https://ssrn.com/abstract=1977467 or http://dx.doi.org/10.2139/ssrn.1977467

Stanislav Hristov Ivanov (Contact Author)

Zangador ( email )

Varna, 9010
Bulgaria

HOME PAGE: http://www.zangador.eu

Zangador Research institute

Varna, 9010
Bulgaria

HOME PAGE: http://www.zangador.institute/

Varna University of Management (VUM) ( email )

13 Oborishte Street
Varna, 9000
Bulgaria
+359 898 680713 (Phone)

HOME PAGE: http://www.vumk.eu

Vladimir Sashov Zhechev

University of Economics - Varna ( email )

Varna, 9000
Bulgaria

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