Volkswagen and Porsche: One Family, Two Car Companies, & a Battle for Corporate Control- Instructor's Manual

16 Pages Posted: 30 Jul 2013

See all articles by Heike Nolte

Heike Nolte

University of Applied Sciences Emden-Leer

Alva Wright Butcher

University of Puget Sound

Date Written: January 31, 2012

Abstract

This case provides background material about the takeover attempt of one of the world’s largest automobile manufacturers, Volkswagen, by the small sports car manufacturer, Porsche. It covers the period from spring 2005 through August 2009. This drama ends in a complete reversal, the acquisition of Porsche by Volkswagen. The case includes such topics as options, disclosure regulations, short sales, corporate governance, corporate strategies, and family owned firms. It exemplifies the impact of an economic culture, especially that of stakeholder versus shareholder economies. This case material is unique since it contrasts these two perspectives, thus illustrating that there are multiple points of view behind apparent 'facts.' The instructor's manual focuses on corporate governance and business ethics.

The material consists of the case study ( http://ssrn.com/abstract=1996386) and this instructor's manual.

Keywords: corporate governance, business ethics, corporate strategy, family owned firm, economic culture, shareholder economy

JEL Classification: G34, J53, J51, K20, L14, L20, L22, L51, L62, M14, N20, N84, Z10

Suggested Citation

Nolte, Heike and Wright Butcher, Alva, Volkswagen and Porsche: One Family, Two Car Companies, & a Battle for Corporate Control- Instructor's Manual (January 31, 2012). Available at SSRN: https://ssrn.com/abstract=1996440 or http://dx.doi.org/10.2139/ssrn.1996440

Heike Nolte (Contact Author)

University of Applied Sciences Emden-Leer ( email )

Constantiaplatz 4
Emden, 26723
Germany

Alva Wright Butcher

University of Puget Sound ( email )

1500 N Warner St.
Tacoma, WA 98416
United States

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