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Business Cases for Sustainability: The Role of Business Model Innovation for Corporate Sustainability

International Journal of Innovation and Sustainable Development, 2012, Vol. 6, No. 2, pp. 95-119

33 Pages Posted: 1 May 2012 Last revised: 18 Mar 2013

Stefan Schaltegger

Leuphana University of Lueneburg

Florian Lüdeke-Freund

University of Hamburg, Chair of Capital Markets and Management; Leuphana University, Centre for Sustainability Management (CSM)

Erik G. Hansen

Johannes Kepler University (JKU) Linz

Multiple version iconThere are 2 versions of this paper

Date Written: 2012

Abstract

A considerable body of literature deals with the creation of economic value while increasing corporate environmental and social performance. Some publications even focus on the business case for sustainability which aims at increasing corporate economic value through environmental or social measures. The existence of a business case for sustainability is, however, mostly seen as an ad hoc measure, a supplement to the core business, or simply a coincidence. As a contrast, this paper argues that business model innovations may be required to support a systematic, ongoing creation of business cases for sustainability. A framework for business model innovation is proposed as a means to strategically create business cases on a regular basis as an inherent, deeply integrated element of business activities.

Keywords: business case for sustainability, business case drivers, business model for sustainability, sustainability innovation, radical innovation, corporate sustainability, corporate social responsibility, CSR, environmental, sustainability strategy, strategic management, sustainable business model

JEL Classification: M13, L21

Suggested Citation

Schaltegger, Stefan and Lüdeke-Freund, Florian and Hansen, Erik G., Business Cases for Sustainability: The Role of Business Model Innovation for Corporate Sustainability (2012). International Journal of Innovation and Sustainable Development, 2012, Vol. 6, No. 2, pp. 95-119. Available at SSRN: https://ssrn.com/abstract=2010510

Stefan Schaltegger (Contact Author)

Leuphana University of Lueneburg ( email )

Scharnhorststraße 1
Lüneburg, 21335
Germany

Florian Lüdeke-Freund

Leuphana University, Centre for Sustainability Management (CSM) ( email )

Faculty of Sustainability
Scharnhorststr. 1
Lüneburg, 21335
Germany

University of Hamburg, Chair of Capital Markets and Management ( email )

Faculty of Business, Economics & Social Sciences
Von-Melle-Park 9
Hamburg, 20146
Germany

HOME PAGE: http://www.SustainableBusinessModel.org

Erik G. Hansen

Johannes Kepler University (JKU) Linz ( email )

Linz
Austria

HOME PAGE: http://www.jku.at/iqd/content/e288348

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