Emergence and Development of a University Curriculum for Corporate Environmental Responsibility
Journal of Teaching in International Business, Vol. 5, Nos. 1/2, pp. 77-91, 1993
Posted: 27 Feb 2012
Date Written: 1993
American firms are increasingly under demands, made by government and the public, to be more socially responsible with respect to environmental issues. As environmental and safety concerns have increased, a greater need for individuals with training in environmental responsibility has emerged. This need must be filled by educational institutions. The report concludes with a discussion of issues faced by business school curricula, in particular international business and marketing courses, to foster environmental concern among future graduates.
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