Grameen Danone Foods Ltd.: A Social Business
Posted: 7 Mar 2012
Date Written: January 31, 2012
Grameen Danone is a joint venture between the Grameen Group (a sister company of Grameen Bank) and Groupe Danone, a $2 billion (revenues) French food company. The company's goal was to provide nutritional yogurt (brand name Shoktidoi) for the nearly 50 million Bangladeshi children using an innovative Social Business model. The case describes the progress as of 2008 and poses questions regarding how the company might achieve sustainability.
Learning Objective: To explore the concept of Social Business.
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