Logoplaste: Global Growing Challenges

Posted: 13 Mar 2012

See all articles by Juan Alcacer

Juan Alcacer

Harvard University - Strategy Unit

John Leitao

Harvard University - Business School (HBS)

Date Written: December 15, 2010


In 2010, Logoplaste, a top 10 manufacturer of rigid plastic containers, was debating a more dramatic expansion strategy as a means to guarantee the company's continued success. The company, which began with a few plants in Portugal in the 1990s, now had 60 plants across five continents and was a valued partner to large multinational consumer goods companies, many of which were pressuring Logoplaste to expand.

Suggested Citation

Alcacer, Juan and Leitao, John, Logoplaste: Global Growing Challenges (December 15, 2010). Harvard Business School Strategy Unit Case No. 711-411, Available at SSRN: https://ssrn.com/abstract=2020704

Juan Alcacer (Contact Author)

Harvard University - Strategy Unit ( email )

Harvard Business School
Soldiers Field Road
Boston, MA 02163
United States
617 495-6338 (Phone)
617 495-0355 (Fax)

John Leitao

Harvard University - Business School (HBS) ( email )

Soldiers Field Road
Morgan 270C
Boston, MA 02163
United States

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