Strategic Alliance Poker: Demonstrating the Importance of Complementary Resources and Trust in Strategic Alliance Management
Decision Science Journal of Innovative Education, Vol. 10, No. 1, pp. 109-115, January 2012
Posted: 14 Mar 2012
Date Written: January 12, 2012
Strategic Alliance Poker (SAP) provides instructors with an opportunity to integrate the resource based view with their discussion of strategic alliances in undergraduate Strategic Management courses. Specifically, SAP provides Strategic Management instructors with an experiential exercise that can be used to illustrate the value creation potential of complementary resources and the role of trust in fostering resource sharing in strategic alliances. A discussion of the theoretical background, implementation, implications, and results of SAP is provided in this paper.
Keywords: Resource–Based View, Strategic Alliances, Strategic Management
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