The Relationship between Innovation in Services and Standardization: Empirical Evidence of Service Providers’ Involvement in Standardization

37 Pages Posted: 26 Apr 2012 Last revised: 12 Feb 2013

See all articles by Paul Wakke

Paul Wakke

Technische Universität Berlin (TU Berlin) - Faculty of Economics and Management

Knut Blind

Technische Universität Berlin (TU Berlin)

Henk J. de Vries

Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM); Erasmus Research Institute of Management (ERIM)

Date Written: April 24, 2012

Abstract

Extant research suggests a positive and bidirectional relation between innovation and standardization. Focusing on the service industries, this paper relates the theory of innovation in services to the participation of service providers in standardization committees. For this purpose, we review the literature and identify three different patterns of service innovation. Subsequently, we analyze the committee structure of the national standards bodies of the Netherlands (NEN) and Germany (DIN) by applying the industry classification NACE and the standards classification ICS. The analysis reveals that standardization is of vital importance for the service industries. Interestingly, the service industries in both countries use standardization primarily for technology-related service innovations rather than for service standardization in consequence of “innovation in services”. Doing so, service providers largely focus on standardizing technologies from the manufacturing industries in order to expedite “supplier dominated innovation”. Moreover, certain service industries develop technologies themselves and perform “innovation through services”. These service industries are strongly overrepresented in the standardization committees. As for these industries, standardization represents an appropriate mean to speed up market access and diffusion of their innovations. Our findings suggest that policy makers can stimulate innovation in services by promoting the service industries’ participation in standardization.

Keywords: Service innovation, standards, standardization, technology transfer and diffusion

Suggested Citation

Wakke, Paul and Blind, Knut and de Vries, Henk J., The Relationship between Innovation in Services and Standardization: Empirical Evidence of Service Providers’ Involvement in Standardization (April 24, 2012). Available at SSRN: https://ssrn.com/abstract=2045484 or http://dx.doi.org/10.2139/ssrn.2045484

Paul Wakke (Contact Author)

Technische Universität Berlin (TU Berlin) - Faculty of Economics and Management ( email )

Berlin, 10585
Germany

Knut Blind

Technische Universität Berlin (TU Berlin) ( email )

Straße des 17
Berlin
Germany

Henk J. De Vries

Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM) ( email )

P.O. Box 1738
Room T08-21
3000 DR Rotterdam, 3000 DR
Netherlands

Erasmus Research Institute of Management (ERIM)

P.O. Box 1738
3000 DR Rotterdam
Netherlands

Here is the Coronavirus
related research on SSRN

Paper statistics

Downloads
188
Abstract Views
1,601
rank
181,579
PlumX Metrics