Shanghai Zhangjiang Hi-Tech Park Development Co., Ltd.

Posted: 7 Jun 2012

See all articles by Robert G. Eccles

Robert G. Eccles

University of Oxford - Said Business School

Catherine Zhang

affiliation not provided to SSRN

Cheng-Hua Tzeng

affiliation not provided to SSRN

Liang Cheng

affiliation not provided to SSRN

Penelope Rossano

Harvard Business School

Date Written: May 2, 2012

Abstract

This case is about the establishment, growth, and direction of the Shanghai Zhangjiang Hi-Tech Park ("Zhangjiang Park"), which is located in the Pudong New Area of Shanghai. Considered to be one of the most competitive hi-tech industry clusters in China, the combined business strategy of Shanghai Zhangjiang Hi-Tech Park Development Co., Ltd. ("Zhangjiang Hi-Tech"), a key operator of Zhangjiang Park, included real estate development, hi-tech investment, and integrated services. As of the time of the case, members of the Board of Directors of Zhangjiang Hi-Tech were faced with open questions such as how Zhangjiang Park would be able to maintain its sustainable competitiveness in comparison with other hi-tech and industrial parks in China. Board members were also concerned with how Zhangjiang Hi-Tech would be able to meet the needs of both capital market and regional development.

Suggested Citation

Eccles, Robert G. and Zhang, Catherine and Tzeng, Cheng-Hua and Cheng, Liang and Rossano, Penelope, Shanghai Zhangjiang Hi-Tech Park Development Co., Ltd. (May 2, 2012). Harvard Business School Organizational Behavior Unit Case No. 411-081. Available at SSRN: https://ssrn.com/abstract=2079056

Robert G. Eccles (Contact Author)

University of Oxford - Said Business School ( email )

Park End Street
Oxford, OX1 1HP
Great Britain

Catherine Zhang

affiliation not provided to SSRN ( email )

Cheng-Hua Tzeng

affiliation not provided to SSRN ( email )

Liang Cheng

affiliation not provided to SSRN

Penelope Rossano

Harvard Business School ( email )

Soldiers Field Road
Morgan 270C
Boston, MA 02163
United States

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