Military Strategy and Asset Management: A Heuristic Way

43 Pages Posted: 22 Jun 2012

Date Written: December 7, 2010


This work aims to establish a link between military strategy and asset management. This relationship is conceptual, using the principles of Bewegungskrieg: offensive, mobility, speed, surprise and exploration. The work is presented in this way: military thinking and business world, military concepts used and their analysis, the world of asset management; offensive, where is used the Theory of Reflexivity by George Soros; mobility and speed, which is presented time perception by investors and it can be taken advantage, and finally, surprise and exploration, a chapter which presents the fields of Behavioral Finance, in order to interpret the bases of the decision-making process of investors and the consequences thereof. The result is the consistency of the connection of themes which, although appearing to a hard link, it seems useful. This is one area in early development, and as such has the potential for future investigations.

Keywords: Bewegungskrieg, Military Strategy, Asset Management, Offensive, Mobility, Speed, Surprise, Exploration, Behavioral Finance, Strategy, Tactic, Operational Art, Reflexive Theory, Momentum

Suggested Citation

Teixeira e Melo, José Miguel Lopes de Almeida, Military Strategy and Asset Management: A Heuristic Way (December 7, 2010). Available at SSRN: or

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