The Nature of Hotel Chains: An Integrative Framework
36 Pages Posted: 25 Jun 2012 Last revised: 15 Sep 2014
Date Written: June 25, 2012
Despite the huge research in field of hotel chains, a general conceptual model of a hotel chain does not exist yet. Therefore, the paper aims at filling this gap by analyzing the nature of hotel chains from three different perspectives (resource-based view, value chain and stakeholder network perspectives) which are the sources of their competitive advantage. For all perspectives we develop partial models of a hotel chain which are then combined into one integrated model that can be used in the strategic analysis of hotel chains. Managerial implications and limitations of the integrated and the three partial models are discussed.
Keywords: hotel chain, resource-based view, stakeholder theory, value chain, integrated model of hotel chain, competitive advantage
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