Strengthening Commercial Long Term Relationship with the Help of the ADR

Abstract

The companies tend to pursue the goal of maximizing efficiency. They are ready to implement alternative models of problem solving where these prove more efficient than traditional ones. The international trade agreements are by nature prepared for such dispute settlement type: alternative, voluntary, amicable. However, it seems that this still happens sporadically or at least not fully detectable in reality. One might well wonder which is the reason why a management tool of the commercial crisis evidently characterized by a strong bond with the relationship in crisis, in terms of adaptability, creative potential, satisfaction of expectations, is not publicly perceived as the standard management litigation in the long term commercial agreements. The paper faces arbitration and mediation from the business growth point of view and privileges for this purpose the client’s interest oriented.

Keywords: Arbitration, Mediation, Business Relationship, Long Term Commercial Contracts

JEL Classification: K20