Who Owns Your Friends?: Phonedog v. Kravitz and Business Claims of Trade Secret in Social Media Information

26 Pages Posted: 25 Aug 2012 Last revised: 11 Oct 2015

Jasmine E. McNealy

University of Florida - College of Journalism & Communication

Date Written: March 1, 2012

Abstract

Increasingly businesses are making use of social media including requiring employees to create and maintain social media profiles. What happens when an employee in charge of a social media profile leaves the company? To whom does that profile, and the friends or followers connected to that account, belong? This paper explores the emerging use of trade secret law by businesses claiming ownership social media profile information.

Keywords: social media, trade secret, information, ownership, intellectual property, employment law

Suggested Citation

McNealy, Jasmine E., Who Owns Your Friends?: Phonedog v. Kravitz and Business Claims of Trade Secret in Social Media Information (March 1, 2012). Rutgers University Computer & Technology Law Journal, Vol. 39, pp. 30-55, 2013.. Available at SSRN: https://ssrn.com/abstract=2135601

Jasmine E. McNealy (Contact Author)

University of Florida - College of Journalism & Communication ( email )

3062 Weimer Hall
PO Box 118400
Gainesville, FL 32611-8400
United States

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