Creating Opportunities to Deliver Value

4 Pages Posted: 10 Oct 2012

Date Written: October 9, 2012


We talk a lot about delivering value at our organization, and we do a great job of putting that into practice. However, there is a step that occurs beforehand that allows us to even get to that point: creating those opportunities. A business thrives only when it has a rich resource of opportunities from which the desire for its products and services springs. This vital component, also known as the sales process, deserves its own analysis regarding what makes clients want to give us the opportunity to address their needs, and then come back for more.

Keywords: Distinction, opportunities, value, sales

Suggested Citation

Dandrea, Ralph J., Creating Opportunities to Deliver Value (October 9, 2012). Available at SSRN: or

Ralph J. Dandrea (Contact Author)

ITX Corp. ( email )

1169 Pittsford-Victor Road
Suite 100
Pittsford, NY 14534
United States
585-899-4888 (Phone)
646-349-2651 (Fax)


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