Design Principles for Corporate Venture Transition Processes in Established Technology Firms

18 Pages Posted: 20 Oct 2012

See all articles by Elco van Burg

Elco van Burg

Vrije Universiteit Amsterdam, School of Business and Economics

Sjoerd de Jager

affiliation not provided to SSRN

Isabelle M. M. J. Reymen

Eindhoven University of Technology (TUE)

Myriam Cloodt

Eindhoven University of Technology (TUE)

Date Written: November 2012

Abstract

Corporate venturing has become a well‐known approach toward new business development and strategic renewal for established technology firms. However, without an effectively designed process for aligning and integrating a corporate venture in the established business, the firm increases the risk of venture failure. This paper provides a process perspective on corporate venture transition. Based on the results of an empirical study of six corporate venture transition processes, we present suitable actions for each of the different phases of the venture transition process. In addition, we indicate the proper timing for venture transition, which is one of the long‐standing difficulties in this area. Finally, we integrate the results of the empirical study with knowledge from extant literature in a set of design principles. These design principles provide practical guidelines to improve corporate venture transition processes.

Suggested Citation

van Burg, Elco and de Jager, Sjoerd and Reymen, Isabelle M. M. J. and Cloodt, Myriam, Design Principles for Corporate Venture Transition Processes in Established Technology Firms (November 2012). R&D Management, Vol. 42, Issue 5, pp. 455-472, 2012, Available at SSRN: https://ssrn.com/abstract=2164048 or http://dx.doi.org/10.1111/j.1467-9310.2012.00695.x

Elco Van Burg (Contact Author)

Vrije Universiteit Amsterdam, School of Business and Economics ( email )

De Boelelaan 1105
Amsterdam, 1081HV
Netherlands
+31 20 59 82510 (Phone)

HOME PAGE: http://https://research.vu.nl/en/persons/elco-van-burg

Sjoerd De Jager

affiliation not provided to SSRN

No Address Available

Isabelle M. M. J. Reymen

Eindhoven University of Technology (TUE) ( email )

PO Box 513
Eindhoven, 5600 MB
Netherlands

Myriam Cloodt

Eindhoven University of Technology (TUE) ( email )

PO Box 513
Eindhoven, 5600 MB
Netherlands

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