A Construct of META-RELQUAL in Puerto Rican Business Relationships

EsicMarket Economic and Business Journal, Vol.140, pp. 27-55, September-December, 2011

30 Pages Posted: 1 Nov 2012

See all articles by Goran Svensson

Goran Svensson

Oslo School of Management, Norway

Juan C. Sosa-Varela

Turabo University

Tore Mysen

Oslo School of Management

Date Written: September 1, 2011

Abstract

The objective of this study is to examine a construct of META-RELQUAL in Puerto Rican business relationships. The study consists of a sampling frame of the 500 largest companies in Puerto Rico based upon revenue across multiple industries. The response rate was 11%.

The analysis yield support to the argument that continuity, trust, coordination, opportunism, commitment, formalization, specific assets, dependence, satisfaction and cooperation are separate constructs that play an important role in creating relationship quality in Puerto Rican business relationships.

The construct of META-RELQUAL examined appears to be accurate for those Puerto Rican business relationships studied, but only further examination and comparisons will verify its universal application if it is to be seen as a valid and reliable measurement for other countries and their companies’ business relationships too. Suggestions for further research are provided.

This study is of managerial interest to executives since it provides a framework of constructs to be considered in corporate efforts in maintaining satisfactory levels of relationship quality in Puerto Rican business relationships. It may also be applicable in other business relationships and countries.

This study of the construct of META-RELQUAL makes a contribution to theory since it outlines a higher order-construct and measurement instrument for the benefit of other researchers and practitioners in the field. It appears to be the first of its kind in the region of Puerto Rico examining the construct of META-RELQUAL.

Keywords: META-RELQUAL, Relationship Quality, Business, Puerto Rico

JEL Classification: M19

Suggested Citation

Svensson, Goran and Sosa-Varela, Juan C. and Mysen, Tore, A Construct of META-RELQUAL in Puerto Rican Business Relationships (September 1, 2011). EsicMarket Economic and Business Journal, Vol.140, pp. 27-55, September-December, 2011. Available at SSRN: https://ssrn.com/abstract=2168716

Goran Svensson (Contact Author)

Oslo School of Management, Norway ( email )

Norway

HOME PAGE: http://www.nordinavia.se

Juan C. Sosa-Varela

Turabo University ( email )

PO Box 3030
Gurabo, PR, 00778-3030
Puerto Rico
787-743-7979 xt 4695 (Phone)
787-704-2732 (Fax)

HOME PAGE: http://www.suagm.edu/suagm/turabo/

Tore Mysen

Oslo School of Management

P.O. Box 1195
Oslo
Norway

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