A Construct of META-RELQUAL in Puerto Rican Business Relationships
EsicMarket Economic and Business Journal, Vol.140, pp. 27-55, September-December, 2011
30 Pages Posted: 1 Nov 2012
Date Written: September 1, 2011
The objective of this study is to examine a construct of META-RELQUAL in Puerto Rican business relationships. The study consists of a sampling frame of the 500 largest companies in Puerto Rico based upon revenue across multiple industries. The response rate was 11%.
The analysis yield support to the argument that continuity, trust, coordination, opportunism, commitment, formalization, specific assets, dependence, satisfaction and cooperation are separate constructs that play an important role in creating relationship quality in Puerto Rican business relationships.
The construct of META-RELQUAL examined appears to be accurate for those Puerto Rican business relationships studied, but only further examination and comparisons will verify its universal application if it is to be seen as a valid and reliable measurement for other countries and their companies’ business relationships too. Suggestions for further research are provided.
This study is of managerial interest to executives since it provides a framework of constructs to be considered in corporate efforts in maintaining satisfactory levels of relationship quality in Puerto Rican business relationships. It may also be applicable in other business relationships and countries.
This study of the construct of META-RELQUAL makes a contribution to theory since it outlines a higher order-construct and measurement instrument for the benefit of other researchers and practitioners in the field. It appears to be the first of its kind in the region of Puerto Rico examining the construct of META-RELQUAL.
Keywords: META-RELQUAL, Relationship Quality, Business, Puerto Rico
JEL Classification: M19
Suggested Citation: Suggested Citation