Download this Paper Open PDF in Browser

Collaborative Business Modelling for Systemic and Sustainability Innovations

International Journal of Technology Management, 63(1/2), pp. 4-23

19 Pages Posted: 9 Jan 2013 Last revised: 31 Oct 2013

René Rohrbeck

Aarhus BSS, Aarhus University

Lars Konnertz

Technische Universität Berlin (TU Berlin)

Sebastian Knab

Universität Hamburg, Faculty of Economics and Social Sciences

Date Written: January 8, 2013

Abstract

Sustainability innovations are characterized by a systemic nature and require that multiple organizations act in an orchestrated fashion. To jointly identify opportunities and plan sustainability innovations, new methods and approaches are needed. In this article we describe a case study where 8 firms have collaborated to envision and create new business models in the energy industry. After describing this collaborative business modelling (CBM) approach, we discuss its strengths and limitations and compare it to two alternative methods of strategy and innovation planning: scenario technique and road mapping. We find that CBM creates a powerful platform for jointly identifying economic and societal value, defining value creation/value capture systems, and planning of complex and uncertain future markets.

Keywords: new market creation, collaborative innovation, business model, sustainability innovations, systemic innovations, collaborative business modelling

JEL Classification: M1, M10, M16

Suggested Citation

Rohrbeck, René and Konnertz, Lars and Knab, Sebastian, Collaborative Business Modelling for Systemic and Sustainability Innovations (January 8, 2013). International Journal of Technology Management, 63(1/2), pp. 4-23. Available at SSRN: https://ssrn.com/abstract=2197724

René Rohrbeck (Contact Author)

Aarhus BSS, Aarhus University ( email )

Fuglesangs Allé 4
Aarhus V, 8210
Denmark
+45-871 64929 (Phone)

HOME PAGE: http://www.rene-rohrbeck.de

Lars Konnertz

Technische Universität Berlin (TU Berlin) ( email )

Straße des 17
Juni 135
Berlin, 10623
Germany

Sebastian Knab

Universität Hamburg, Faculty of Economics and Social Sciences ( email )

Von-Melle-Park 9, B 534
Hamburg, 20146
Germany

Paper statistics

Downloads
718
Rank
28,253
Abstract Views
2,455