Cinderella in the C-Suite: Conducting Influential Research to Advance the Logistics and Supply Chain Disciplines

Abstract

The Logistics-Supply Chain Divide is an artificial divide. Research in these disciplines is interdependent and develops and tests theory that leads to cost reductions, service improvements and ultimately improves the quality of life for people around the world. We articulate the value contribution derived from the deep skills of logistics management and clarify the contribution of collaborative supply chain management. As changes in the competitive environment have opened the door to the C-suite for the supply chain discipline, we identify 15 mega and micro trends that are defining today's and tomorrow's decision-making environment.

Keywords: mega and micor trends, supply chain discipline