Implicit Theories of Innovativeness: A Cross-Cultural Analysis

24 Pages Posted: 3 Mar 2013

See all articles by Nadezhda Lebedeva

Nadezhda Lebedeva

National Research University Higher School of Economics

Lusine Grigoryan

National Research University Higher School of Economics

Date Written: March 2, 2013

Abstract

This study reveals and examines cultural differences in values, implicit theories of innovativeness, and attitudes toward innovation across three ethnocultural groups: Russians, representatives of the peoples of North Caucasus (Ingush and Chechens), and Tuvins (N = 801). Individual theories of innovativeness appeared to be more pronounced in Russians, whereas social theories of innovativeness are more discernible in respondents from the North Caucasus and Tuva. Using structural equation modeling, we identified a culturally universal model of value effects (direct and mediated by implicit theories of innovativeness) on attitudes toward innovation. The study demonstrates how the direct negative impact of Conservation values on positive attitudes toward innovation is transformed into a positive impact that promotes the acceptance of innovation through the mediating role of implicit theories of innovativeness. This study sheds light on the important mediating role of implicit theories of innovativeness on the impact of individual values on attitudes toward innovation in different cultures.

Keywords: culture, values, attitudes, creativity, innovation, implicit theories, innovativeness

JEL Classification: Z13

Suggested Citation

Lebedeva, Nadezhda and Grigoryan, Lusine, Implicit Theories of Innovativeness: A Cross-Cultural Analysis (March 2, 2013). Higher School of Economics Research Paper No. WP BPR 16/SOC/2013, Available at SSRN: https://ssrn.com/abstract=2227308 or http://dx.doi.org/10.2139/ssrn.2227308

Nadezhda Lebedeva (Contact Author)

National Research University Higher School of Economics ( email )

Myasnitskaya street, 20
Moscow, Moscow 119017
Russia

Lusine Grigoryan

National Research University Higher School of Economics ( email )

Myasnitskaya street, 20
Moscow, Moscow 119017
Russia

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