Right-Brain Left-Brain Investing

7 Pages Posted: 16 May 2013

See all articles by Patrick Beaudan

Patrick Beaudan

Northern Trust Corporation; Emotomy

Date Written: December 1, 2010


Investors need to understand the meaning of a number of basic performance statistics used to evaluate investments. These statistics are useful in pinpointing pertinent areas of investigation during investment due diligence reviews. However, past returns are in fact poor predictors of future performance, so that quantitative analysis alone is not sufficient to source and identify good investments. Qualitative judgment usually needs to be the determining factor in most investment decisions. We describe in this article some practical examples of the interplay between quantitative and qualitative assessments of investment opportunities.

Keywords: investment due diligence, multi-manager, investment risk

JEL Classification: G14

Suggested Citation

Beaudan, Patrick, Right-Brain Left-Brain Investing (December 1, 2010). Available at SSRN: https://ssrn.com/abstract=2265497 or http://dx.doi.org/10.2139/ssrn.2265497

Patrick Beaudan (Contact Author)

Northern Trust Corporation ( email )

50 South LaSalle Street
Chicago, IL 60603
United States
415 839 5239 (Phone)

Emotomy ( email )

580 California Street
San Francisco, CA 94104
United States

HOME PAGE: http://www.emotomy.com

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