Intelligent Trademark Analysis: Experiments in Large-Scale Evaluation of Real-World Legal AI
Proceedings of the Fourteenth International Conference on Artificial Intelligence and Law. New York: ACM Press. Pp. 227–231.
5 Pages Posted: 10 Jun 2013
Date Written: April 19, 2013
The intelligent trademark analysis system developed by Onomatics is a trademark information system based on an AI model of trademark similarity (likelihood of confusion). The basic technology can be used as a general trademark search engine as well as for more specific purposes ranging from trademark candidate ranking (TrademarkNow NameRank) to comprehensive risk analysis (TrademarkNow NameCheck) and IPR enforcement. This paper presents a brief overview of the system and the concrete applications available as of April 2013. The system has been evaluated on a large number of actual trademark opposition cases, over 30 000 from the USPTO TTAB and over 20 000 from the OHIM Opposition Division, currently with a precision of 79.9% and a recall of 94.9%.
Keywords: trademark law, similarity, likelihood of confusion, trademark risk analysis, legal AI evaluation
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