Transforming Corporate Social Responsibility (CSR) into Indigenous Social and Economic Development: A Business Case from Australia

Sarker, T., and Azam, M. (2010). Transforming corporate social responsibility (CSR) principles into indigenous social and economic development: A business case from Australia. In, Leveraging Global Competitiveness for Organizational Excellence: Handbook of Management Cases, H. P. Gupta and T. Thatc

10 Pages Posted: 2 Jul 2013

See all articles by Tapan Sarker

Tapan Sarker

University of Southern Queensland; University of Southern Queensland

Mehdi Azam

Macquarie University

Date Written: April 25, 2011

Abstract

Transforming Corporate Social Responsibility (CSR) strategies adopted by business corporations into social and economic development activities is an increasingly important, although challenging task. This is particularly important in disadvantaged regions, where a company’s social development activities can contribute significantly to poverty alleviation. This paper presents a business case study: GEMCO mining from Australia, in order to identify what organisational features facilitate successful CSR outcomes. This paper finds that GEMCO has made a significant social contribution to the development of the disadvantaged community in which it operates. Furthermore, it has integrated CSR into its core business strategy, whereby CSR is promoted and institutionalised as an integrated business strategy rather than an ancillary philanthropic activity. This paper concludes that the integration of CSR into core business strategies is a major factor that has contributed to successfully achieving social development outcomes.

Keywords: Corporate Social Responsibility, Social and Economic Development, Case Study

Suggested Citation

Sarker, Tapan and Azam, Mehdi, Transforming Corporate Social Responsibility (CSR) into Indigenous Social and Economic Development: A Business Case from Australia (April 25, 2011). Sarker, T., and Azam, M. (2010). Transforming corporate social responsibility (CSR) principles into indigenous social and economic development: A business case from Australia. In, Leveraging Global Competitiveness for Organizational Excellence: Handbook of Management Cases, H. P. Gupta and T. Thatc, Available at SSRN: https://ssrn.com/abstract=2287104

Tapan Sarker (Contact Author)

University of Southern Queensland ( email )

Springfield Central
Springfield
Brisbane, Queensland 4111 4300
Australia

University of Southern Queensland ( email )

P.O.Box 238 Darling Heights
Toowoomba, Queensland 4350
Australia

HOME PAGE: http://https://staffprofile.usq.edu.au/Profile/Tapan-Sarker

Mehdi Azam

Macquarie University ( email )

Macquarie University
NSW 2109, New South Wales 2109
Australia

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