A Research Agenda for Global Stakeholder Strategy

33 Pages Posted: 4 Sep 2013

See all articles by Timothy M. Devinney

Timothy M. Devinney

University of Manchester - Alliance Manchester Business School

Anita M. McGahan

University of Toronto - Rotman School of Management

Maurizio Zollo

Bocconi University - Department of Management and Technology

Date Written: August 14, 2013

Abstract

This purpose of this article is to provide a framework into which we can integrate global strategy with stakeholder theory. Our aim is to create the basis for a research agenda that deals specifically with issues that are unique to global strategy and to use this perspective to demonstrate the insights that may arise for core stakeholder theory through the pursuit of such an agenda. We argue that a global perspective implies not only the management of stakeholders in various locations across the globe, but also the management of the rising phenomenon of multinationals and other organizations as truly global stakeholders. We argue that global stakeholder management involves a range of issues that are not yet fully considered either in the field of global strategy or the field of stakeholder theory. For example, drawing on recent research that emphasizes stakeholder claims as arising from rules of law (Stout 2012; Klein et al 2013), global strategy can involve selectively exposing the corporation across jurisdictions to particular stakeholders. This presents an opportunity for gains from the trade in intellectual ideas, concepts, theories, and empirical findings.

Keywords: Stakeholder, Global Strategy, International Business, NGOs

JEL Classification: D6, F23, H40, L2, L3, M14

Suggested Citation

Devinney, Timothy M. and McGahan, Anita M. and Zollo, Maurizio, A Research Agenda for Global Stakeholder Strategy (August 14, 2013). Rotman School of Management Working Paper No. 2320371, Available at SSRN: https://ssrn.com/abstract=2320371 or http://dx.doi.org/10.2139/ssrn.2320371

Timothy M. Devinney (Contact Author)

University of Manchester - Alliance Manchester Business School ( email )

Booth Street West
Manchester, M15 6PB
United Kingdom

Anita M. McGahan

University of Toronto - Rotman School of Management ( email )

105 St. George Street
Toronto, Ontario M5S 3E6 M5S1S4
Canada
416-978-6188 (Phone)

Maurizio Zollo

Bocconi University - Department of Management and Technology ( email )

Via Roentgen 1
Milan, MI 20136
Italy

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