Maintaining an Institution: The Institutional Work of Michelin in Haute Cuisine Around the World

ESSEC Working Paper No. 1302

32 Pages Posted: 19 Sep 2013

See all articles by Isabelle Bouty

Isabelle Bouty

University Paris Ouest - Nanterre La Defense; IAE Toulon - Business School

Marie-Leandre Gomez

ESSEC Business School; ESSEC Business School

Carole Drucker-Godard

Université Paris Ouest - Nanterre, La Défense

Date Written: February 1, 2013

Abstract

This paper aims at questioning how the maintenance of institutions is actually performed. Based on an institutional work perspective in order to better link field and actors relationships, we investigate how the Michelin Red Guide went international and used its internationalization to secure its dominant position over the field of haute cuisine. Michelin followed similar trajectories, and combined various types of institutional work in geographic expansion, especially policing, valorizing and embedding that at the same time as it further assessed its dominant position. Our research contributes to advancing the understanding of maintenance work, and in particular exemplifies that preserving a dominant position implies actively working towards imposing the symbolic and cognitive systems of rules.

Keywords: institutional work, Michelin Guide, restaurants

JEL Classification: L2, L8, L89, M48

Suggested Citation

Bouty, Isabelle and Gomez, Marie-Leandre and Drucker-Godard, Carole, Maintaining an Institution: The Institutional Work of Michelin in Haute Cuisine Around the World (February 1, 2013). ESSEC Working Paper No. 1302, Available at SSRN: https://ssrn.com/abstract=2328259 or http://dx.doi.org/10.2139/ssrn.2328259

Isabelle Bouty (Contact Author)

University Paris Ouest - Nanterre La Defense ( email )

200, avenue de la Republique
Nanterre, 92000
France

IAE Toulon - Business School ( email )

Avenue de l'Université
La Garde
France

Marie-Leandre Gomez

ESSEC Business School ( email )

3 Avenue Bernard Hirsch
CS 50105 CERGY
CERGY, CERGY PONTOISE CEDEX 95021
France

ESSEC Business School ( email )

3 Avenue Bernard Hirsch
CS 50105 CERGY
CERGY, CERGY PONTOISE CEDEX 95021
France

Carole Drucker-Godard

Université Paris Ouest - Nanterre, La Défense ( email )

200 Avenue de la République
Nanterre, Hauts de Seine 92000
France

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