Brain Activity Follow Up of Stock Market Financial Variables

21 Pages Posted: 3 Oct 2013

See all articles by Armando da Rocha

Armando da Rocha

Research on Artificial and Natural Intelligence (RANI)

João Paulo Vieito

Scholl of Business Studies - Polytechnic Instituto of Viana do Castelo

Fábio Rocha

Research on Artificial and Natural Intelligence (RANI)

Date Written: September 23, 2013

Abstract

Efficiency Market hypothesis assume that all investors reason in the same way to make their financial decisions. In contrast, Neurosciences have provided strong evidences that cognitive diversity is the hallmark of human intelligence. Neurofinances has shown that volunteers learned different profitable financial decision-making strategies depending on the kind of market they begun to trade. Here, we decide to further explore this hypothesis by studying a possible correlation between brain activity and the financial variables in a stock market game and to test if this correlation differ between experimental groups that trade in different market conditions. Present results show that volunteers had different perceptions of the studied financial variables depending if they initially traded in a bear or a bull market. Our findings are consistent with the hypothesis that different neural circuits were learned to monitor the different financial variables studied here, depending on market conditions.

Keywords: brain mapping, stock market, neuroeconomics, neurofinances

Suggested Citation

da Rocha, Armando and Vieito, João Paulo and Rocha, Fábio, Brain Activity Follow Up of Stock Market Financial Variables (September 23, 2013). Available at SSRN: https://ssrn.com/abstract=2329873 or http://dx.doi.org/10.2139/ssrn.2329873

Armando Da Rocha (Contact Author)

Research on Artificial and Natural Intelligence (RANI) ( email )

Rua Tenente Ary Aps, 172
Jundiai, 13207-110
Brazil

João Paulo Vieito

Scholl of Business Studies - Polytechnic Instituto of Viana do Castelo ( email )

Avenida Miguel Dantas
Valença, 4930
Portugal

Fábio Rocha

Research on Artificial and Natural Intelligence (RANI) ( email )

Rua Tenente Ary Aps, 172
Jundiai, 13207-110
Brazil

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