Applying Warfare to Business Competition

Friedman, H. H. and Friedman, L.W. (1986). "Applying Warfare to Business Competition." Business Forum, 11(1), 8-12

5 Pages Posted: 1 Oct 2013

See all articles by Hershey H. Friedman

Hershey H. Friedman

City University of New York - Department of Business Management

Linda Weiser Friedman

Baruch College, CUNY - Zicklin School of Business; CUNY - The Graduate Center

Date Written: September 29, 1986

Abstract

Much about business competition can be learned form the ancient Chinese military theorist Sun Tzu and his theories on warfare. The authors seek to acquaint readers with the work of Sun Tzu and to demonstrate how his theories -- more so than other military theorists -- may be applied to the modern business environment.

Keywords: Sun Tzu, Business Competition, Warfare Theories, von Clausewitz, Liddell Hart, Strategy

JEL Classification: M12, M14, M19, M31, M54, J50, A22, A23, D81, G18, G21, I20, L20, L21, Q20, Q38

Suggested Citation

Friedman, Hershey H. and Friedman, Linda Weiser, Applying Warfare to Business Competition (September 29, 1986). Friedman, H. H. and Friedman, L.W. (1986). "Applying Warfare to Business Competition." Business Forum, 11(1), 8-12. Available at SSRN: https://ssrn.com/abstract=2333252

Hershey H. Friedman (Contact Author)

City University of New York - Department of Business Management ( email )

Linda Weiser Friedman

Baruch College, CUNY - Zicklin School of Business ( email )

17 Lexington Avenue
New York, NY 10010
United States

HOME PAGE: http://cisnet.baruch.cuny.edu/friedman/

CUNY - The Graduate Center

365 Fifth Avenue
New York,, NY 10016
United States

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