Applying Warfare to Business Competition
Friedman, H. H. and Friedman, L.W. (1986). "Applying Warfare to Business Competition." Business Forum, 11(1), 8-12
5 Pages Posted: 1 Oct 2013
Date Written: September 29, 1986
Much about business competition can be learned form the ancient Chinese military theorist Sun Tzu and his theories on warfare. The authors seek to acquaint readers with the work of Sun Tzu and to demonstrate how his theories -- more so than other military theorists -- may be applied to the modern business environment.
Keywords: Sun Tzu, Business Competition, Warfare Theories, von Clausewitz, Liddell Hart, Strategy
JEL Classification: M12, M14, M19, M31, M54, J50, A22, A23, D81, G18, G21, I20, L20, L21, Q20, Q38
Suggested Citation: Suggested Citation