The Half-Truth of First-Mover Advantage

8 Pages Posted: 5 Dec 2013

See all articles by Fernando Suarez

Fernando Suarez

Northeastern University, D'Amore-McKim School of Business

Gianvito Lanzolla

Cass Business School

Date Written: April 1, 2005

Abstract

First-mover advantage is more than a myth but far less than a sure thing. Here's how to tell when it's likely to occur- and when it's not.

Keywords: first mover advatage, firm strategy, technology

Suggested Citation

Suarez, Fernando and Lanzolla, Gianvito, The Half-Truth of First-Mover Advantage (April 1, 2005). Harvard Business Review, 2005, Available at SSRN: https://ssrn.com/abstract=2363185

Fernando Suarez (Contact Author)

Northeastern University, D'Amore-McKim School of Business ( email )

220 B RP
Boston, MA 02115
United States

HOME PAGE: http://www.fernandofsuarez.com

Gianvito Lanzolla

Cass Business School ( email )

106 Bunhill Row
London, EC1Y 8TZ
United Kingdom

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