The Importance of Technology Trust for B2B Electronic Commerce

15th Bled Electronic Commerce Conference eReality: Constructing the eEconomy, Bled, Slovenia, June 17-19 (2002)

15 Pages Posted: 19 Jan 2014

See all articles by Pauline Ratnasingam

Pauline Ratnasingam

University of Central Missouri

Paul A. Pavlou

University of Houston - C.T. Bauer College of Business

Yao-Hua Tan

VU University Amsterdam

Date Written: 2002

Abstract

Whereas the traditional notion of trust primarily focuses on trust in a trading partner, trust in e-business also incorporates the notion of trust in the infrastructure and the underlying control mechanisms (technology trust), which deals with transaction integrity, authentication, confidentiality, and non-repudiation. We argue that value creation in B2B e-commerce is heavily dependent on technology trust. Given the absence of adequate metrics to capture the technology trust in B2B e-commerce, this research develops and validates measures for technology trust, captured both as perceived benefits and also as B2B e-commerce performance. Our empirical results strongly support the hypothesis that technology trust is essential for successful B2B e-commerce.

Suggested Citation

Ratnasingam, Pauline and Pavlou, Paul A. and Tan, Yao-Hua, The Importance of Technology Trust for B2B Electronic Commerce (2002). 15th Bled Electronic Commerce Conference eReality: Constructing the eEconomy, Bled, Slovenia, June 17-19 (2002). Available at SSRN: https://ssrn.com/abstract=2380727

Pauline Ratnasingam

University of Central Missouri ( email )

United States

Paul A. Pavlou (Contact Author)

University of Houston - C.T. Bauer College of Business

Houston, TX 77204-6021
United States

Yao-Hua Tan

VU University Amsterdam ( email )

De Boelelaan 1105
Amsterdam, ND North Holland 1081 HV
Netherlands

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