Teaching and Marketing Matters: Does Culture Matter?
5 Pages Posted: 11 Mar 2014
Date Written: March 10, 2014
Abstract
This paper is basically an integration of primarily a discussion of the practices of teaching and learning in elementary mathematics from the perspectives of Eastern and Western cultures (Md-Yunus 2010) and secondarily some cultural matters related to marketing (LaPlante 2005). Firstly, it focuses on the differences in teaching pedagogy in math between the United States and Singapore; second, it sought to solve the problems in relation to the relationship between culture and marketing.
Suggested Citation: Suggested Citation
Ko, Ka Shing, Teaching and Marketing Matters: Does Culture Matter? (March 10, 2014). Available at SSRN: https://ssrn.com/abstract=2407021 or http://dx.doi.org/10.2139/ssrn.2407021
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