Review of John F. Mahon and Richard A. Mcgowan, Industry as a Player in the Political and Social Arena: Defining the Competitive Environment
Administrative Science Quarterly, Vol. 44, No. 1. (Mar., 1999), pp. 195-197
4 Pages Posted: 29 Mar 2014
Date Written: 1999
The main point of this book, that firms pursue political strategies that are every bit as important as their competitive strategies, is taken for granted in most of the world.
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