Issues in the Estimation and Application of Latent Structure Models of Choice

Issues in the Estimation and Application of Latent Structure Models of Choice, Marketing Letters 5:4, (1994): 323-334

13 Pages Posted: 26 Apr 2014

See all articles by William R Dillon

William R Dillon

Southern Methodist University (SMU) - Marketing Department

Ulf Bockenholt

Northwestern University

Melinda Smith-De Borrero

Independent

Ham Bozdogan

Independent

Wayne De Sarbo

Independent

Sunil Gupta

Harvard University - Business School (HBS)

Wagner A. Kamakura

Rice University

Benkatram Ramaswamy

Independent

Multiple version iconThere are 2 versions of this paper

Date Written: 1994

Abstract

Our paper provides a brief review and summary of issues and advances in the use of latent structure and other finite mixture models in the analysis of choice data. Focus is directed to three primary areas: (1) estimation and computational issues, (2) specification and interpretation issues, and (3) future research issues. We comment on what latent structure models have promised, what has been, to date, delivered, and what we should look forward to in the future.

Keywords: latent structure models, discrete choice, finite mixture models

Suggested Citation

Dillon, William R and Bockenholt, Ulf and Smith-De Borrero, Melinda and Bozdogan, Ham and De Sarbo, Wayne and Gupta, Sunil and Kamakura, Wagner A. and Ramaswamy, Benkatram, Issues in the Estimation and Application of Latent Structure Models of Choice (1994). Issues in the Estimation and Application of Latent Structure Models of Choice, Marketing Letters 5:4, (1994): 323-334, Available at SSRN: https://ssrn.com/abstract=2424953

William R Dillon (Contact Author)

Southern Methodist University (SMU) - Marketing Department

United States

Ulf Bockenholt

Northwestern University ( email )

2001 Sheridan Road
Evanston, IL 60208
United States

Ham Bozdogan

Independent

Wayne De Sarbo

Independent

Sunil Gupta

Harvard University - Business School (HBS) ( email )

Soldiers Field Road
Morgan 270C
Boston, MA 02163
United States

Wagner A. Kamakura

Rice University ( email )

6100 South Main Street
P.O. Box 1892
Houston, TX 77005-1892
United States
(713) 348-6307 (Phone)

Benkatram Ramaswamy

Independent

Here is the Coronavirus
related research on SSRN

Paper statistics

Downloads
12
Abstract Views
427
PlumX Metrics