Consumer Sentiment and Buying Intentions Revisited: A Comparison of Predictive Usefulness

24 Pages Posted: 26 Apr 2014

Date Written: 1986

Abstract

This article re-examines the controversial issue of the usefulness of attitudinal indices as leading indicators of consumer durable expenditures. First a cross-validation is performed using the two most popular indices of consumer sentiment (Survey Research Center and Conference Board).

The usefulness of these indices is then tested using a more recent methodology for time-series analysis.

Suggested Citation

Kamakura, Wagner A. and Gessner, Guy, Consumer Sentiment and Buying Intentions Revisited: A Comparison of Predictive Usefulness (1986). Journal of Economic Psychology, Vol. 7, No. 2, 1986, Available at SSRN: https://ssrn.com/abstract=2428892

Wagner A. Kamakura (Contact Author)

Rice University ( email )

6100 South Main Street
P.O. Box 1892
Houston, TX 77005-1892
United States
(713) 348-6307 (Phone)

Guy Gessner

Canisius College ( email )

United States

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