Cultural Heritage and the Attractiveness of Cities: Evidence from Recreation Trips

Tinbergen Institute Discussion Paper 14-049/VIII

Posted: 30 Apr 2014

See all articles by Ruben van Loon

Ruben van Loon

VU University Amsterdam

Tom Gosens

VU University Amsterdam

Jan Rouwendal

VU University Amsterdam - Department of Spatial Economics; Tinbergen Institute

Date Written: April 28, 2014

Abstract

Many cities are trying to attract tourists by investing in urban amenities. Cultural heritage is an important example and substantial investments are needed to keep ancient inner cities and characteristic monumental buildings in good shape. The costs of these policies are usually clear, the benefits are often much more difficult to assess. This paper attempts to fill part of this gap by studying the destination choices of urban recreation trips that have urban recreation as the main travel motive. We estimate a discrete choice model for destination choice that takes into account the potential importance of unobserved characteristics. The model allows us to compute the marginal willingness to travel for destinations offering more cultural heritage, which we measure as the area of the inner city that has a protected status because of the cultural heritage that is present there.

Keywords: cultural heritage, recreation, city marketing

JEL Classification: C31, D12, R12, R22, L83

Suggested Citation

van Loon, Ruben and Gosens, Tom and Rouwendal, Jan, Cultural Heritage and the Attractiveness of Cities: Evidence from Recreation Trips (April 28, 2014). Tinbergen Institute Discussion Paper 14-049/VIII, Available at SSRN: https://ssrn.com/abstract=2430153

Ruben Van Loon (Contact Author)

VU University Amsterdam ( email )

De Boelelaan 1105
Amsterdam, ND North Holland 1081 HV
Netherlands

Tom Gosens

VU University Amsterdam ( email )

De Boelelaan 1105
Amsterdam, ND North Holland 1081 HV
Netherlands

Jan Rouwendal

VU University Amsterdam - Department of Spatial Economics ( email )

De Boelelaan 1105
1081HV Amsterdam
Netherlands

Tinbergen Institute ( email )

Burg. Oudlaan 50
Rotterdam, 3062 PA
Netherlands

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