Online Appendix to Crowdsourcing New Product Ideas Under Consumer Learning

Abstract

This document contains supporting materials for the following article: Huang, Yan and Singh, Param Vir and Srinivasan, Kannan, Crowdsourcing New Product Ideas Under Consumer Learning (May, 2014).

The paper to which these Appendices apply is available at the following URL: http://ssrn.com/abstract=1974211

Keywords: Crowdsourcing, Structural Modeling, Dynamic Learning, Heterogeneity, Econometric analyses, Utility, Ideation, Bayesian Learning