The Fatal Bias

4 Pages Posted: 3 Jun 2014

Date Written: Summer 2014

Abstract

The prevailing managerial bias towards cost efficiency is seriously harmful to corporate performance. Jules Goddard reveals management's fatal bias.

Suggested Citation

Goddard, Jules, The Fatal Bias (Summer 2014). Business Strategy Review, Vol. 25, Issue 2, pp. 34-37, 2014. Available at SSRN: https://ssrn.com/abstract=2445142 or http://dx.doi.org/10.1111/j.1467-8616.2014.01052.x

Jules Goddard (Contact Author)

London Business School ( email )

Sussex Place
Regent's Park
London, London NW1 4SA
United Kingdom

Register to save articles to
your library

Register

Paper statistics

Downloads
0
Abstract Views
293
PlumX Metrics