Pitching Research®

41 Pages Posted: 4 Jul 2014 Last revised: 13 Mar 2024

See all articles by Robert W. Faff

Robert W. Faff

University of Queensland; Bond University

Date Written: March 9, 2024


“Pitching Research” (Faff, 2015) is a research planning framework (based on a small set of organizing principles – namely, to be structured, brief, simple, methodical, clear, & focused). The framework challenges a (novice) researcher to effectively communicate their research ideas to an academic field expert. You have a total budget of 1,000 words ± 20%, to be allocated across 11 items. (A) Working Title – 10-12 words. (B) Research Question – 20-30 words (1-2 sentences). (C) Key Papers – 60-70 words (3 papers). (D) Motivation – 150-200 words (4-6 sentences or dot points). (E) Idea; (F) Data; & (G) Tools – 100-150 words each (3-6 dot points each). (H) Novelty; (I) “So What?”; & (J) Contribution – 50-100 words each (2-4 sentences each). (K) “Other Considerations” – 50-100 words (3 dot points). The current paper digs deeper on all these elements, gives practical guidance and, above all, is designed to be an enduring compass for all researchers on the “hazardous” journey of scientific discovery.

Keywords: new research ideas; pitching; template; research proposal; novice researcher advice; supervisor advice; research mentor advice; PhD coordinator advice

JEL Classification: G00; M00; B40; A20; B00; C00; D00; E00; F00; H00; I00; J00; L00; Q00; R00; Z00

Suggested Citation

Faff, Robert W., Pitching Research® (March 9, 2024). Available at SSRN: https://ssrn.com/abstract=2462059 or http://dx.doi.org/10.2139/ssrn.2462059

Robert W. Faff (Contact Author)

University of Queensland ( email )

St Lucia
Brisbane, Queensland 4072

Bond University ( email )

Gold Coast, QLD 4229

Do you have a job opening that you would like to promote on SSRN?

Paper statistics

Abstract Views
PlumX Metrics