Importance of Compression in Metaphorical Conceptual Integration Networks: Selected Examples from the Political Discourse of Serbian Daily Newspapers

Figar, V. (2014). The Importance of Compression in Metaphorical Conceptual Integration Networks: Selected Examples from the Political Discourse of Serbian Daily Newspapers. In: Savremena proučavanja jezika i književnosti, Kovačević, M. et al., eds., 223-234. Kragujevac: Filološko-umetnički fakultet.

14 Pages Posted: 12 Jul 2014

See all articles by Vladimir Figar

Vladimir Figar

University of Nis, Faculty of Philosophy, English Department

Date Written: 2014

Abstract

The paper explores the role of compression in single-scope metaphorical conceptual integration networks by relying on the theoretical framework of the Conceptual Blending Theory. The corpus consists of metaphorical expressions which correspond to the conceptual keys POLITICS IS CONFLICT and POLITICS IS SPORT. It was taken from Politika, a major Serbian daily newspaper. Among other results my corpus revealed a high degree of systematicity in the forms of emergent structures. This is due to a highly entrenched nature of the two conceptual keys, and the systematic nature of compression. In conclusion, compression facilitates not only the construction of meaning at human scale, but also the rhetorical aspects of metaphorical expressions.

Keywords: conceptual blending, conceptual metaphor, compression, emergent structure, single-scope networks

Suggested Citation

Figar, Vladimir, Importance of Compression in Metaphorical Conceptual Integration Networks: Selected Examples from the Political Discourse of Serbian Daily Newspapers (2014). Figar, V. (2014). The Importance of Compression in Metaphorical Conceptual Integration Networks: Selected Examples from the Political Discourse of Serbian Daily Newspapers. In: Savremena proučavanja jezika i književnosti, Kovačević, M. et al., eds., 223-234. Kragujevac: Filološko-umetnički fakultet., Available at SSRN: https://ssrn.com/abstract=2464734

Vladimir Figar (Contact Author)

University of Nis, Faculty of Philosophy, English Department ( email )

Cirila i Metodija 2
Nis, 18000
Serbia

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