Preferences for Improved Cook Stoves: Evidence from North Indian Villages

Duke Environmental and Energy Economics Working Paper Series No. EE 14-07

28 Pages Posted: 22 Jul 2014

See all articles by Marc Jeuland

Marc Jeuland

Duke University - Sanford School of Public Policy

Vasundhara Bhojvaid

University of Delhi

Ashish Kar

The Energy Resources Institute

Jessica Lewis

Nicholas School of the Environment

Omkar Patange

India Habitat Centre - The Energy and Resources Institute (TERI)

Subhrendu K. Pattanayak

Duke University

Nithya Ramanathan

Nexleaf Analytics

I H REHMAN

The Energy and Resources Institute

Jie Sheng Tan Soo

Duke University - Nicholas School for the Environment

Veerabhadran Ramanathan

University of California - San Diego

Date Written: July 2014

Abstract

Because emissions from solid fuel burning in traditional stoves affect global climate change, the regional environment, and household health, there is a real fascination with improved cook stoves (ICS). Surprisingly little is known about what households like about these energy products. This paper reports on preferences for ICS attributes in a sample of 2,120 rural households in north India, a global hotspot for biomass fuel use. Households have a strong preference for traditional stoves but on average are willing to pay (WTP) about $10 and $5 for realistic reductions in smoke emissions and fuel needs, respectively, or about half of the price of less expensive ICS. Still, preferences for stove attributes are highly varied and are related to household characteristics (e.g., expenditures, gender of household head, patience, and risk preferences). These results suggest that households exhibit cautious interest in the promise of ICS but that significant barriers to achieving widespread adoption remain. Therefore the policy community must reinvigorate a supply chain that (a) experiments with product attributes and (b) segments the market based on consumer education, wealth, and location in order to scale up ICS distribution and deliver household and global benefits.

Keywords: Air pollution, greenhouse pollutants, preferences, discrete choice, South Asia

Suggested Citation

Jeuland, Marc and Bhojvaid, Vasundhara and Kar, Ashish and Lewis, Jessica and Patange, Omkar and Pattanayak, Subhrendu K. and Ramanathan, Nithya and Rehman, Ibrahim Hafeezur and Tan Soo, Jie Sheng and Ramanathan, Veerabhadran, Preferences for Improved Cook Stoves: Evidence from North Indian Villages (July 2014). Duke Environmental and Energy Economics Working Paper Series No. EE 14-07. Available at SSRN: https://ssrn.com/abstract=2467647 or http://dx.doi.org/10.2139/ssrn.2467647

Marc Jeuland (Contact Author)

Duke University - Sanford School of Public Policy ( email )

201 Science Drive
Box 90312
Durham, NC 27708-0239
United States

Vasundhara Bhojvaid

University of Delhi ( email )

South Study Center, South Moti Bagh
(Old Moti Lal Nehru College Building),Moti Bagh S.
New Delhi, DE 110021
India

Ashish Kar

The Energy Resources Institute ( email )

Darbari Seth Block, IHC Complex,
Lodhi Road

Jessica Lewis

Nicholas School of the Environment ( email )

Omkar Patange

India Habitat Centre - The Energy and Resources Institute (TERI) ( email )

Darbari Seth Block, IHC Complex
Lodhi Road
New Delhi, 110 003
India

Subhrendu K. Pattanayak

Duke University ( email )

100 Fuqua Drive
Durham, NC 27708-0204
United States

Nithya Ramanathan

Nexleaf Analytics ( email )

Los Angeles, CA 90064
United States

Ibrahim Hafeezur Rehman

The Energy and Resources Institute ( email )

India Habitat Centre, Lodhi Road
New Delhi, DE 20003
India
+91-11-24682100 (Phone)
+91-11-24682144 (Fax)

Jie Sheng Tan Soo

Duke University - Nicholas School for the Environment ( email )

Veerabhadran Ramanathan

University of California - San Diego ( email )

9500 Gilman Drive
Mail Code 0502
La Jolla, CA 92093-0112
United States

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