Focusing Illusion in Life Satisfaction Among College Students Living in Brazil
Revista de Administracao de Empresas, 53(5), pp. 430-441, 2013
12 Pages Posted: 12 Sep 2014 Last revised: 27 Sep 2014
Date Written: 2013
Literature shows that there are significant associations between health and happiness. Various countries are considering, contemplating or formally incorporating the happiness variable into their public health policies. Moreover, the private sector has shown interest in the topic. Based on that this article examines the biases in the perception of satisfaction with life among young adults in two Brazilian cities. The study explores the associations between aspects of life and perception of happiness because public policies associated with happiness require an improved understanding of the subjectivity of the sense of well-being. A survey conducted among 368 college students enabled analysis through Multivariate Analysis of Covariance (MANCOVA) and linear regression. The results suggest that, although there were no significant differences in general satisfaction with life between the two cities, there were indications of focusing illusion in the perception of happiness caused by expectations arising from the feeling of personal insecurity in a metropolis.
Keywords: Well-Being, Happiness, Brazil, Emerging Markets, Life Satisfaction, Students
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