Re-Setting the Stage for Privacy: A Multi-Layered Privacy Interaction Framework and its Application

Mensch und Maschine - Symbiose oder Parasitismus? Schriften der Assistierenden der Universität St.Gallen, Vol 9

39 Pages Posted: 6 Feb 2015 Last revised: 18 Jul 2015

See all articles by Lea Aeschlimann

Lea Aeschlimann

Independent

Rehana Harasgama

University of St.Gallen (HSG)

Flavius Kehr

University of St. Gallen

Christoph Lutz

BI Norwegian Business School

Veselina Milanova

University of St. Gallen

Severina Müller

University of St. Gallen

Pepe Strathoff

Independent

Aurelia Tamò-Larrieux

University of St. Gallen

Date Written: February 3, 2015

Abstract

This book chapter develops a mulit-layered privacy interaction framework to account for the social embeddedness of online privacy. Drawing on Urie Bronfenbrenner's ecological systems theory, we analyze informational privacy on the Internet on four layers: the micro-system, the exo-system, the meso-system and the macro-system. The micro-system encompasses the individual and its psychological decisions; the exo-system relates to Internet companies and organizations; the meso-system describes cultural and temporal aspects; and the macro-system deals with legal and regulatory questions. Privacy on each layer is first analyzed independently and then as a series of interactions between the different layers. Each interaction is illustrated with a current example. The chapter concludes with a range of theoretical and practical implications. It is one of the first attempts to conceptualize online privacy as a multi-level and multi-dimensional phenomenon.

Keywords: Online Privacy, Internet, Social Media, Bronfenbrenner, Multi-Level Framework, Psychology, Law, Information Systems, Sociology, Communication

Suggested Citation

Aeschlimann, Lea and Harasgama, Rehana and Kehr, Flavius and Lutz, Christoph and Milanova, Veselina and Müller, Severina and Strathoff, Pepe and Tamò-Larrieux, Aurelia, Re-Setting the Stage for Privacy: A Multi-Layered Privacy Interaction Framework and its Application (February 3, 2015). Mensch und Maschine - Symbiose oder Parasitismus? Schriften der Assistierenden der Universität St.Gallen, Vol 9, Available at SSRN: https://ssrn.com/abstract=2559835

Lea Aeschlimann

Independent ( email )

Rehana Harasgama

University of St.Gallen (HSG) ( email )

Switzerland

Flavius Kehr

University of St. Gallen ( email )

Dufourstrasse 50
St.Gallen, CH-9000
Switzerland

Christoph Lutz (Contact Author)

BI Norwegian Business School ( email )

Nydalsveien 37
Oslo, Oslo NO-0484
Norway
+4746410206 (Phone)

HOME PAGE: http://www.researchgate.net/profile/Christoph_Lutz

Veselina Milanova

University of St. Gallen ( email )

Dufourstrasse 50
St.Gallen, CH-9000
Switzerland

Severina Müller

University of St. Gallen ( email )

Dufourstrasse 50
St.Gallen, CH-9000
Switzerland

Pepe Strathoff

Independent ( email )

Aurelia Tamò-Larrieux

University of St. Gallen ( email )

Bodanstrasse 8
SIAW-HSG
St.Gallen, 9000
Switzerland

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