Technological 'Nudges' and Copyright on Social Media Sites

Corinne H.Y. Tan, Technological "Nudges" and Copyright on Social Media Sites, (2015) 1 Intellectual Property Quarterly 62

17 Pages Posted: 19 Mar 2015 Last revised: 21 Jun 2020

See all articles by Corinne Tan

Corinne Tan

Nanyang Business School, Nanyang Technological University

Date Written: 2015

Abstract

Using an adapted taxonomy, this article identifies the technological features on predominant social media sites – Facebook, YouTube, Twitter and Wikipedia – that encourage and constrain users from engaging in generative activities. Notwithstanding the conflicting narrative painted by recent litigation around copyright in relation to content on social media sites, I observe that some of the main technological features on social media sites are designed around copyright considerations. References are made to the legal positions in the United States, the United Kingdom and Australia. I argue that users of social media sites are subject to the mixed signals given by social media sites, as a result of which they are unfairly exposed to the risks of allegations of copyright infringement. Given the ubiquitous usage of social media sites, the article questions the resulting vulnerability of users who act under the influence of social media sites, and hopes to stimulate further discussion in this area.

Keywords: Social Media, New Media, Copyright, Technology, Regulation, Governance, Behaviour, Nudge

JEL Classification: K1, K2, K4

Suggested Citation

Tan, Corinne, Technological 'Nudges' and Copyright on Social Media Sites (2015). Corinne H.Y. Tan, Technological "Nudges" and Copyright on Social Media Sites, (2015) 1 Intellectual Property Quarterly 62 , Available at SSRN: https://ssrn.com/abstract=2580089

Corinne Tan (Contact Author)

Nanyang Business School, Nanyang Technological University ( email )

50 Nanyang Avenue
639798
Singapore

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