With a Little Help from My Competitors: Peer Networking Among Artisan Entrepreneurs

30 Pages Posted: 17 Apr 2015

See all articles by Kristine M. Kuhn

Kristine M. Kuhn

Washington State University - Department of Management, Information Systems, and Entrepreneurship (MISE)

Tera Galloway

Illinois State University - Management and Quantitative Methods

Date Written: May 2015

Abstract

Although many studies have assessed the effects of networking and government assistance programs on small business success, little attention has been paid to the opportunities afforded by technology for owner–managers in the same industry to offer “soft” support, such as advice, to one another. Here we examine arts and crafts e‐commerce, a context conducive to comparing distinct types of advice and support, and where a great deal of peer assistance is exchanged via formal and informal networks. Survey results from 343 artisan entrepreneurs show that motivational differences influence which types of advice and support they value and which they are most likely to provide to others.

Suggested Citation

Kuhn, Kristine M. and Galloway, Tera, With a Little Help from My Competitors: Peer Networking Among Artisan Entrepreneurs (May 2015). Entrepreneurship Theory and Practice, Vol. 39, Issue 3, pp. 571-600, 2015. Available at SSRN: https://ssrn.com/abstract=2595402 or http://dx.doi.org/10.1111/etap.12053

Kristine M. Kuhn (Contact Author)

Washington State University - Department of Management, Information Systems, and Entrepreneurship (MISE) ( email )

Todd Hall 442
PO Box 644743
Pullman, WA 99164-4743
United States

Tera Galloway

Illinois State University - Management and Quantitative Methods ( email )

United States

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